Kale is considered as one of the world’s healthiest and most nutritious vegetables. You can see kale being used at the salad bar of Pizza Hut because of its nutritional benefits. Kale is also the trendiest super ingredient in skincare products at the moment. If you will take a look at Youth to the People, kale is the piece de resistance of their new botanically-driven brand.
Youth to the People started as a family affair from the efforts of cousins Joe Cloyes and Greg Gonzales. As kids, the cousins grew up learning the trade from their grandmother who owned beauty salons during the 60’s and 70’s before she launched her own line of skincare products. For the cousins, skincare was a way of life particularly since they spent their childhood running around their grandma’s office and beauty salons. The cousins learned everything about skincare ingredients, plant extracts, essential oils and different skin types at a very early age. This is surprising because most 10 year olds hardly know anything about the advantages of cleansing oils and exfoliation.
The cousins have always been interested in nutrition but when juice shops offering cold-pressed fruits and vegetables started popping up in California, they thought of more efficient ways to get necessary vitamins and antioxidants. The cousins eventually made the leap to cold pressed extracts for skincare products by developing an age prevention cleanser, brighten serum and moisturizer packed with nutritional and anti-aging properties.
If you have never heard of kale, it is a vegetable packed with Vitamins A, B, C and K as well as antioxidants and phytonutrients. What are the benefits of kale on the skin? The leafy green vegetable tightens pores, reduces dark circles, increases cell turnover, promotes collagen production, prevents damage from free radicals and detoxifies the skin.
Through zk’in Skin Care Products, you can say goodbye to wrinkles. A line smoothing serum that contains a newly researched extract from a South American plant has been tested to smoothen the appearance of expression lines and wrinkles. The skincare product has also been dermatologically tested and approved as a non-irritant to keep you honestly beautiful.